THE OPPORTUNITY

VIVE HEALTH

ONLINE MEDICAL RETAIL SUPPLIER

Vive Health is committed to helping you live better.  Whether you are recovering from an injury, managing your health, or caring for a loved one, our mission is to provide you with what you need to feel confident and in control. They strive to separate from the pack and become your trustworthy and affordable online medical equipment store; providing products that you’d be proud to use yourself, give to your loved ones or patients.

Vive Health had a difficulty of having consistent branding across all product design & packaging, print & media collateral. They were looking to create fresh how-to videos for complicated products, user-friendly manuals, easy to navigation e-commerce website to detach from relying on Amazon to sell their products.

B2C

RETAIL

Logo Design

Visual Design

Brand Strategy

UX/Web Design

Marketing

Motion Graphics

Product Design

Package Design

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THE BRAND

The color blue is typically associated with credibility, trust, knowledge, power, professionalism, cleanliness, calm and focus. Because all of these qualities are valued in the medical community, blue is the ideal choice for medical logos. In addition, because blue is already used so often by healthcare providers and other related organizations, consumers already associate it with the field of medicine.

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